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The original item was published from 6/28/2023 9:05:52 PM to 7/31/2023 12:05:46 PM.

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Posted on: June 28, 2023

[ARCHIVED] Bringing inner beauty to the outside

Latoya Lopez

Latoya Lopez

Striving to make people feel beautiful on the inside and outside. Latoya Lopez, the owner of "LaBelle Salon and Boutique,” says that is how she measures success. 

Owning a salon had always been Latoya’s lifelong dream, and fate smiled upon her when the opportunity to acquire the salon she was working at presented itself. Despite the challenges posed by a five-week closure due to COVID, fueled by her unwavering faith, she took a leap of faith and never looked back.

As for the boutique aspect of Latoya’s business, they have Melirose Boutique, which started in Midland but “LaBelle” serves as their Odessa location. Latoya emphasizes the significance of housing different businesses, stating, “My goal as a business owner of an independent contractor salon has been to help all of the business owners under me propel their businesses forward.” 

Location: 4060 Faudree Rd #108
Hours: Tue-Thu 9am-7pm
  Fri 9am-6pm
  Sat 9am-5pm

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